Parature CEO Recognized as Reader Favorite by Fast Company Magazine
Duke Chung Acknowledged as Visionary Innovator in Customer Support Technology

MCLEAN, VA - March 14, 2006 -- Parature, provider of award-winning, on demand customer support software, announced today that CEO Duke Chung has been recognized by Fast Company magazine as one of the Fast 50 Reader Favorites. The Fast 50 is Fast Company magazine's annual readers' challenge, a global search for people doing extraordinary things in the areas of technology, design, entertainment, consumer goods, science, marketing, media, education, government, and more. This year's Fast 50 challenge attracted several hundred entries. Reader favorites are submissions that drew the highest marks among entries with at least 25 votes.

Almost 70 comments were made on Mr. Chung's entry from readers around the world, including:

"The real value in 'fast' lies in the ability to create something lasting. It is difficult enough to find young executives with a sense of mission, an open mind to the changes that naturally come with growing a business, and the personal flexibility to adapt to a changing landscape in order to fulfill that mission. To be a leader who possesses all of that and yet goes further to place it all in the larger and more important context of doing right by his customers, employees, and his community is truly exceptional. The clarity of Duke's vision for Parature and the quality of its products are a direct result of that." Larry Robertson

"As past founder, president and CEO of 1999's Washington #1 Fast 50 corporation, #1 in Virginia and #13 fastest growing company in the U.S., I have first hand experience in knowing what it takes to lead, grow and build a corporation. Duke is an outstanding young leader with an untiring passion for his business and client's success. His innovative approach to the software industry and ability to adapt and change his product/service offerings shows me great leadership and vision. Without question, Duke should be on your list." Michael J. McLister

"As a client, we depend heavily upon the Parature product. Personally, I appreciate Duke's vision and warmth. He is able to see technology not only as a tool, but as a catalyst for change and improving the world around him." Paul Erickson

"The ideas and vision set forth by Duke through Parature are proof he is thinking far beyond his years. I see Parature providing thought leadership in an industry that needs it due to the danger of it becoming commoditized." James Fernandez

"Duke and the folks at Parature have delivered what I refer to as the 'Cadillac' of online support solutions. Parature is an excellent product and the customer service they provide is outstanding." Perry Gordon

"We evaluated over 10 customer support products and Parature hands down has the best next generation customer support and service software product. I would highly recommend Parature to any company who wants to differentiate their business through service and support because it has done so for our organization." Tom Lane

To view Mr. Chung's entry and all reader comments, please visit http://www.fastcompany.com/fast50_06/profile/?chung660

To view the entire list of Fast 50 Reader Favorites, please visit http://www.fastcompany.com/fast50_06/readers.html

For more information on Parature's awards and achievements, please visit http://www.parature.com/abo_news.aspx

About Parature

Parature provides on demand customer support and help desk software that enables companies to improve their internal and external support, while reducing costs. Through its suite of modules, Parature allows companies to provide critical self-servicing information on a 24x7 basis via the web, resulting in reduction of inbound support load and therefore reducing support costs. Continually growing, Parature serves industry leaders such as Office Depot, ATI Technologies Inc. and Florida State University. For more information on the full features available in Parature, or to sign up for the FREE 30 Day Trial, please visit www.parature.com.

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Media Contact:

     Kim Cornwall
     (703) 390-9600 x116
     kcornwall@parature.com